Local SEO, Google Maps & TripAdvisor Made FUN – Animated Explainers, Screen Recordings, Templates, Quizzes & Assignments

WHAT IS LOCAL SEO?

Local SEO is the art of optimising the online visibility and discoverability of your business, to customers in your physical location. It also helps online potential customers to find out where your business is located, in real life. Local SEO has a lot in common with normal SEO, but includes the promotion of your location information, which you will need to optimise your strategy around.

When Google ranks websites for Local SEO, it examines normal SEO ranking factors AND a set of unique Local search factors. You need to score highly in BOTH, to do well in Local search.

GOOGLE’S LOCAL SEARCH RANKING FACTORS:

  • Where a person is searching from
  • The amount of Name Address Phone Number citations your business has
  • Whether you have a Google My Business listing
  • Your Google My Business Profile Keywords
  • How many positive or negative online reviews your business has
  • What keywords are used in your online reviews
  • How many “check-ins” your business has received (and how long people stay at your location)
  • How many times your local business has been shared on social media
  • Your brand’s Google Maps star rating
  • Other behavioural factors like purchases

There are also some other key things you will need to do if you want to be successful with Local SEO, that you wouldn’t have to bother with if you had a purely online brand. For best results, you must optimise for the Google MAP Pack, get visible on relevant local review sites, and use research tools like Yelp and Google Suggest to select the best keywords to pair with your location word. Ultimately, your goal should be to rank high in local search. You can achieve this by following the tips and strategies in this video, and on this course. Doing this will help you tweak your approach, so that every time someone searches for a business like yours in your area, you appear at the top.

SET UP GOOGLE MY BUSINESS – SCREEN RECORDINGS WITH OVER MY SHOULDER EXPLANATIONS – LEARN FAST!

Simply set up and take care of your Google my business profile. FAST & EFFICIENT. To do this enter Google my business in Google search and click through to set up your Google my business profile. Add your information, including opening hours, photos, and videos. It’s smart to keep your Google my business listing updated, so try and add news every single week. In this course you’ll find tutorials that will help you to understand why you should never underestimate this extremely powerful marketing tool.

SET UP TRIP ADVISOR – SCREEN RECORDINGS WITH OVER MY SHOULDER EXPLANATIONS – LEARN FAST!

Getting a Tripadvisor listing puts more eyes on a business. The site draws in over 730 million reviews and opinions and an average of 490 million monthly unique visitors across 8.1 million businesses. Creating a top-notch listing with great photos, updated information, and rave reviews helps your future customers see what stands out about your business’s locations. There’s a lot that goes into your Tripadvisor business listings, but we’ll make the process easier for you. Our EASY TO FOLLOW guide will give you everything you need to know about a Tripadvisor business listing so that you can hit the ground running.

DO KEYWORDS RESEARCH – SCREEN RECORDINGS WITH OVER MY SHOULDER EXPLANATION & FREE 10 DAYS TRIAL TO SEO TOOL

Keyword research is the process by which you research popular search terms people type into search engines like Google, and include them strategically in your content so that your content appears higher on a search engine results page (SERP). Keyword research is a fundamental practice in search engine optimisation (SEO). The keyword research process involves choosing a topic for your content that is focused on a set of targeted keywords that you want your content to rank for.

LEARN COPYWRITING – HQ ANIMATED EXPLAINERS & OVER MY SHOULDER EXPLANATIONS + QUIZZ WITH 22 QUESTIONS A, B, C, D

Copywriting is a crucial skill in today’s content hungry economy. Information has never been more valuable and the huge surge in demand for digital based brands makes online content a valuable commodity. Copywriting skills are needed in almost every area of marketing. Even if you produce mostly video content, you still need an engaging description that tells potential viewers what your clip is all about. Copywriting can boost your search engine results, help you build trust with your followers, and can convert your subscribers into active buyers. There are some absolute must dos you should follow if you want to be a successful copywriter with the power to persuade. Copywriting is an art and is so much more than just slamming down words on a page.

USE & CUSTOMISE 23 CONTENT MARKETING TEMPLATES – HQ ANIMATED VIDEO EXPLAINER & 12 ASSIGNMENTS

This how to content marketing, & Local SEO guide contains every essential type of example you’ll ever need to empower your business:

  1. Facebook Ad Template 1
  2. Facebook Ad Template 2
  3. Landing Page Template
  4. Mini Story Email
  5. Email Teaser
  6. Email Welcome Template
  7. Sales Letter Template
  8. The Detailed Listicle (Blogging)
  9. The Product Comparison (Blogging)
  10. The How-to Comprehensive Guide (Blogging)
  11. Guest Blog Outreach Template
  12. LinkedIn Ad Template
  13. Outreach template for LinkedIn
  14. Twitter Ad Template
  15. Twitter Post Template
  16. YouTube Video Description Template
  17. Instagram Post Template
  18. Instagram Ad Template
  19. Press Release Template
  20. Influencer Outreach Template
  21. Backlink Outreach Template 1
  22. Backlink Outreach Template 2
  23. Template to ask for Social Shares from Influencers

You’ll see what you need to do – and why – and can tweak our practical samples so they suit your own needs exactly. Make sure you’re sitting comfortably, as it’s time to see how to put all the information you’ve learned on copywriting into practice… From your sales pages to your press releases, video scripts, blog post headlines meta descriptions, and email campaigns to your Facebook posts and Press releases, knowing how to create great copy will help your marketing efforts enormously.

START YOUR JOURNEY TO LOCAL SEO & COPYWRITING TODAY!!!

Digital marketing can turn around your entire financial situation – ifyou know how to do it right. There’s a ton of money out there and you can easily tap into this profit if you have the right knowledge. I know you’re going to find the information in this course invaluable. I’ve made plenty of mistakes along the way, but after I teach you how to do things right, you won’t have to!

Who this course is for:

  • B2B, B2C, entrepreneurs, start-ups, marketers, influencers, content creators, creatives, copywriters, graphic designers, advertisers, real estate agents, job seekers, local businesses, website owners, website admins, SEO help seekers, SEO content creators, website creators, bloggers, etc.